XD 2.0


Below are links for your review. The design exercise demonstrates how a well-executed brand revamp can enhance brand perception, awareness and trust. Please note: All media collateral, text and wording used on the mockups are used as place holders and serve to compliment the style guide.   

In addition, some graphic elements (2nd menu – white) if approved, would required the creation of custom icons to suit the specific department need. Furthermore, the naming convention would need to be refined as the current version is being used for positioning purposes. 

Many of the links on the site work, so feel free to click through the site. Again, this is a design exercise and what I deem a good starting point for XD’s brand/ web revamp.